IPC

TRANSFORMATION OF A COMPANY THROUGH INNOVATION

Use case

HISTORY

For the past 4 years, Dynergie has been supporting IPC in the identification and development of new growth drivers. We have thus transformed a trading company into a company that designs innovative products that are disruptive in its market.

DYNERGIE SUPPORT

Using a user-centred innovation approach, we worked as closely as possible with consumers to understand their issues and then resolve them by offering new products that have been specifically developed for this purpose.
We have developed three new products: a long-lasting micro-encapsulated perfume, a coloured cleaning product that makes the cleaned surface visible for a few minutes and a new way to diffuse perfume that is more economical and ergonomic.

  • Strong growth thanks to new products

    No. 1 in sales: €2,500,000 in annual turnover generated

  • ONE’D: Fragrance micro-encapsulation

    Achieving gradual diffusion of cleaning products thanks to micro-encapsulation of perfume. A long-lasting impression of cleanliness.

  • KOLORS: Degreaser, disinfectant with colorimetric tracer

    All surfaces reached and cleaned thanks to a visual indicator in the cleaning solution. The colour fades after a few minutes. Using less product to obtain better results.

  • 3rd product under development

    Dynergie and IPC have devised a new way of perfuming a more economical and ergonomic interior.

Growth Booster

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